Innovation Sandbox – What Is It? How Do You Succeed?

Innovation Sandbox – What Is It? How Do You Succeed?

The final substantive chapter of Lean Startup discusses innovation in a large company and internal startups, in the form of an innovation sandbox.

If growth is your goal and you achieve it, you’ll keep growing your startup to 10, 100, 1,000 people. How do you keep innovating to grow new lines of business while keeping existing products competitive? How do you prevent yourself from being bogged down by process?

IMVU History with Founder Eric Ries (Lean Startup)

IMVU History with Founder Eric Ries (Lean Startup)

The ideas in The Lean Startup came about when Eric got frustrated working on products that failed to get traction. As an engineer, he initially thought they failed due to technical problems, but this was never the right answer. In reality, they just spent a lot of time building things nobody wanted.
Eric Ries applied these concepts to IMVU, which became a roaring success, with millions of users and $50 million in annual revenues in 2011. To help others succeed in innovation, Eric started the Lean Startup movement by publicizing the framework you’ll learn about here.