GPT-3 is an amazing technology. Within a few weeks after beta API access opened, a host of jaw-dropping demos popped up, from automatic code generation to automated therapy bots to writing original poetry and Navy SEAL copypasta memes. It does things that would have been science fiction 10 years ago. GPT-3 and its successor algorithms are going to change entire industries. Naturally, tech founders and VC investors are salivating at the possibilities of turning GPT-3 applications into businesses. But a good technology doesn’t necessarily make for a good business. The fact that GPT-3 works so well out of the box should
If you live with someone, tell me if any of this sounds familiar: One person feels they do more chores than the other person. When one person’s doing chores, they get annoyed when the other person’s just sitting on the couch, even if the other person has promised to do chores some other time. You argue about whether chores were actually done or not. All this friction simmers as resentment that flares up once in a while. These tensions are common between people living together, whether that’s between roommates, romantic partners, or families. If you’ve had lingering issues about this,
Blue Ocean Strategy is a powerful framework for finding new business opportunities. But it’s not always clear how to create a blue ocean strategy for yourself. We’ll cover 15+ Blue Ocean Strategy examples so you can figure out how to create your own blue ocean.
Blue Ocean Strategy ends with ten Red Ocean Traps that can deter you from creating blue oceans or that jeopardize your execution. These will be phrased as myths that are then debunked:
What is the Pioneer-Migrator-Settler Map? What does it mean for your business and Blue Ocean Strategy? Learn how you should have projects in each stage of the lifecycle, from pioneers to migrators to setller projects.
Cirque du Soleil is one of the key examples given in Blue Ocean Strategy. How did a circus performer create a blue ocean outside of the red ocean of circuses, and create an incredibly valuable company? Learn more about Cirque du Soleil’s Blue Ocean Strategy here.
Never Split the Difference argues that emotion, not logic, determines the success or failure of negotiations. Being emotionally intelligent and empathetic is how you draw the crucial information out of your counterpart that gives you a decisive advantage. You get what you want by gaining a deeper understanding of what they want.
This approach flies in the face of a lot of traditional, old-school negotiating theories. Never Split the Difference argues that rational self-interest, win-win negotiating, getting to yes, and other traditional negotiating concepts are incomplete—they ignore the actual human beings doing the negotiating. We’re not robots, precisely calculating our best interests and formulating rational offers and counter-offers designed to maximize our utility.
The Strategy Canvas is an important analytical tool from Blue Ocean Strategy. How do you use it in your business strategy to illustrate how your company differs? Learn more about the Strategy Canvas here.
How did Yellow Tail Wines use the blue ocean strategy to become a market leader in the ultra-competitive wine industry? Learn how Yellow Tail built a unique strategy canvas and used the eliminate/reduce/raise/create actions to build a truly unique wine.
What is Blue Ocean Strategy? Learn the definition of blue ocean strategy and the meaning of creating blue oceans here.